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Why Apple Watch

The ultimate device for a healthy life.

With the most comprehensive set of health, fitness and safety features, there’s no wearable quite like Apple Watch.² When you make it part of your everyday, you get meaningful health insights, a fitness partner that measures all the ways you move, a connection to the people you care about most and advanced safety features.

Health

Receive heart health notifications.

Unusually high or low heart rates and irregular heart rhythms (known as arrhythmias) could be signs of a serious condition — with underlying causes that often go undiagnosed. Apple Watch can alert you so you can take action and consult your doctor.³

Learn more about heart health notifications

Apple Watch Ultra 4, titanium case, black colour, Heart Rate app, current beats per minute, Trail Loop band, dark umber colour (brown)

Better understand your daily health status.

With the Vitals app, you can quickly see your key daytime and overnight health metrics right on your watch — including heart rate variability, or HRV, heart rate, respiratory rate, wrist temperature and blood oxygen — for a more holistic understanding of your daily health status.⁴

Learn more about the Vitals app

Apple Watch Series 12, aluminum case, black colour, Vitals app, chart scoring health, current heart rate beats per minute, daytime reading indicates vitals slightly off, Braided Solo Loop band, navy blue colour

You snooze. You win.

Sleep score helps you track and understand the quality of your sleep, so you can make it more restorative. You can use the Sleep app to set up a bedtime routine with Wind Down reminders. Apple Watch can even notify you if you show signs of possible sleep apnea.⁵

Learn more about sleep features on Apple Watch

Apple Watch Series 12, devices, sleep score screen, possible sleep apnea notification screen

ECG on your wrist. Anytime, anywhere.

With the ECG app, Apple Watch is capable of generating an ECG similar to a single-lead electrocardiogram.⁶ You can then share a PDF of this reading with your doctor.

Learn more about the ECG app

Apple Watch Series 12, aluminum case, dark bronze colour, ECG app, hear t rhythm line and timer, Braided Sport Loop, olive colour

Get to know every stage of your menstrual cycle.

Apple Watch has sensors that track your temperature while you sleep.⁷ Cycle Tracking uses this data to provide predictions for your next period or fertile window and retrospective ovulation estimates. Apple Watch can even notify you when your logged cycle patterns are suggestive of perimenopause.⁸ As always, your data is private and secure.

Learn more about the Cycle Tracking app

Apple Watch Series 12, aluminum case, space grey colour, possible cycle deviation notification, Cycle Tracking in Health app, Sport Loop band, chambray blue colour (light blue-gray)

Fitness and Activity

Readiness tells you when to rest or put yourself to the test.

By analyzing your recent activity, vitals and sleep quality, the new readiness experience can help you determine your capacity to take on the day by providing you with a simple score and classification. Just napped or pushed through a long workout? Your readiness score adjusts as you go about your day, giving you updated recommendations on whether to challenge yourself or prioritize recovery.

Apple Watch Series 12, aluminum case, light gold colour, Readiness app, readiness score at 8, message reads "go for it", Activity rings, Vitals, and sleep score metrics with blue checkmarks at bottom of screen

Move. Exercise. Stand.
Reach your goals, one day at a time.

Track your daily activity — like how many active calories you burn, how many minutes of exercise you do and how often you stand — with Activity rings. Customize your goals so you can close your rings every day, or put them on pause if you need to take a break.

Apple Watch Series 12, aluminum case, black colour, Activity rings: move, exercise, stand, Digital Crown, Braided Solo Loop band, navy blue colourr

Measure all the ways you move.

From strength training and running to Pilates and yoga, Apple Watch offers a healthy range of ways to track your workout. And it shows your progress with advanced metrics and views like Heart Rate Zones, Power and Elevation.

Apple Watch Series 12, aluminum case, light gold colour, Outdoor Run workout open with Apple Music play controls, Apple Watch Ultra 4, titanium case, black colour, Running workout open, heart rate in Zone 3

A powerful tool to help you achieve your goals.

Training load helps you see how the intensity and duration of your workouts may impact your body over time. So you can make informed decisions about how and when to adjust your workouts — especially when you’re training for a big event. With Workout Buddy, you can also get real-time encouragement right when you need it with new insights about your workout progress and personalized motivation based on your fitness history.⁹

Apple Watch Ultra 4, titanium case, natural colour, training load screen indicates steady increase in training

Take your workouts to the next level.

Create Custom Workouts with time and distance intervals, as well as periods of warm-up, cooldown and recovery. And see what’s coming with the Up Next workout view.

Apple Watch Series 12, aluminum case, space grey colour, Workout screen tracks Pool Swim, metrics onscreen, Sport Band, wildflower blue colour

Built to go the distance. And depth.

Apple Watch is perfect for hiking, biking and running as well as swimming, surfing and other water activities. The depth gauge, Depth app and water temperature sensor on Apple Watch Series 12 make it great for snorkelling down to 6 metres. Or scuba dive to 40 metres with Apple Watch Ultra 4.¹⁰

Apple Watch Series 12, aluminum case, black colour, Depth app screen, dive at 8 feet, Sport Band, black colour

On the Go

Stay in touch from your wrist.

Call and text — Apple Watch makes it easy for you to stay connected while you’re out and about.

Apple Watch Series 12 devices, screens: incoming call, contact photo, accept and decline call buttons, iMessage conversation, bands: Sport Band, black colour, Sport Loop, chambray blue colour (light blue-grey)

Stream. Download. Pay. Play. Everywhere you go.

Stream over 100 million songs with Apple Music.¹¹ Download new apps from the App Store straight to your watch. Purchase things quickly and securely with Apple Pay. And with a cellular plan, you can leave your iPhone behind.¹²

Learn more about cellular

Apple Watch Ultra 4, titanium case, black colour, Apple Music app, now playing screen, Trail Loop band, burgundy colour; Apple Watch Series 12, aluminum case, light gold colour, Apple Pay screen, Apple Card, Sport Loop band, burgundy colour

Make every day more effortless with Siri AI and Audio Intelligence.

Using just your voice, you can get help with everything from brainstorming meal prep ideas to recalling the door code to your vacation rental.¹³ And together with new Audio Intelligence features, you have a personal assistant right on your wrist. Live Rewind transcribes what was said in the past 15 seconds, while Siri Recap turns your conversations into high-level notes. These transcripts are encrypted through iCloud syncing, so no one but you can access them — not even Apple.¹⁴

Siri AI is rolling out in English.Some Audio Intelligence features coming in beta late 2026.Usage limits may apply.

Apple Watch Series 12, aluminum case, black colour, pinned conversations screen, Sport Loop band, burgundy plaid colour

A great call for kids.

With Apple Watch For Your Kids, everyone in the family can have an Apple Watch, even if they don’t have their own iPhone.¹⁵ Your kids are able to make calls, text, ask Siri questions, listen to music, use apps and let you know when they arrive at a destination safely. And Communication Safety helps kids stay clear of sensitive content.

Learn more about Apple Watch For Your Kids

Apple Watch For Your Kids, cartoon illustrations of kids' wrists wearing Apple Watch SE 3 devices

Say hello to Live Translation.

Apple Watch can use Apple Intelligence from your iPhone to automatically translate messages into your preferred language, so you can stay in touch without missing a beat.¹⁶ And when you’re travelling abroad you can even download languages to your watch if it’s paired with an iPhone with Apple Intelligence, so you can use the Translate app without your iPhone, Wi‑Fi or a cellular connection — très bien.¹⁷

Available in select languages.

Apple Watch Series 12, aluminum case, dark bronze colour, Live Translation changes language of iMessage to English, Braided Solo Loop band, olive colour (light earthy green)

Safety

Emergency assistance at your fingertips.

When you press and hold the side button, your Apple Watch can try to connect you with emergency services and get you the help you need.¹⁸

Apple Watch Ultra 4, titanium case, natural colour, emergency assistance options onscreen: siren, medical ID, compass backtrack, emergency call

Safety features we hope you’ll never need.

Apple Watch can detect if you’ve taken a hard fall or been in a severe car crash and automatically help connect you with emergency services, share your location and notify your emergency contacts.¹⁸ And if you’re off the grid without cellular service or Wi-Fi, Apple Watch Ultra 4 can also help you contact emergency services via satellite.

Apple Watch Series 12, aluminum case, light gold colour, hard fall notification, emergency call option, Sport Loop band, burgundy colour

Peace of mind on your wrist.

Check In lets you automatically notify a friend or loved one when you’ve arrived at a destination. You can also start a Check In from the Workout app — like if you’re going for a run after dark.

Apple Watch Series 12, aluminum case, light gold colour, Check In suggestion in iMessage, Sport Band, sand colour (pale tan)

Customization

Change your watch band. Switch up your face.

With watch bands in a range of styles, materials and colours, and fully customizable watch faces, you can personalize your watch to fit your mood or the moment.